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Communication science

Evidence-based communication strategy, research and training

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As an experienced communication professional I can help you or your organisation become more effective communicators to solve complex, contested problems and to take advantage of exciting opportunities.

Communication strategy

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Training

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Research

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blog posts

Angry people are easier to persuade

Angry people are easier to persuade

A few weeks ago we had a look at whether humour could be used to make arguments more persuasive. How timely then that research just published has investigated whether anger could also be used (although probably not at the same time). Watch enough TV and you'll see...

New INSPIRE framework to improve written communication

New INSPIRE framework to improve written communication

Governments can be the best communicators and the worst communicators. Sometimes they produce award winning campaigns that save millions of lives, yet at the same time they often produce baffling letters and confusing forms that leave us frustrated and annoyed....

Can humour make you more persuasive?

Can humour make you more persuasive?

We've all seen times when humour has worked to change someone's mind. A salesperson might have disarmed you with a joke and five minutes later you're reaching for your credit card. Humour in advertising and other forms of communication seems to be almost everywhere....